Our Story
Hello! We're YuMOVE, a global, pet-centric community dedicated to ensuring your dogs and cats live an active life, for life.
Our journey began back in 2006 when our founders, dedicated animal lovers Dr John Howie and John Davies, realised there was an opportunity to formulate affordable yet effective pet supplements.
You could say this was their very first YuREKA! moment.
But more on that later...
Everything changed when we discovered ActiveEase® Green Lipped Mussel.
This amazing little mollusc that we source exclusively from select bays and local farmers in New Zealand (and only at specific times of the year) provides a range of Omega-3 fatty acids to help soothe stiff joints.
Coupled with our revolutionary drying process and our industry leading sampling standard - we achieve every day what we originally set out to do. Make pet's lives happier and more active by soothing joints and aiding mobility.
Cool, eh?
Now almost 2 decades later...
we're going from strength to strength, always striving to create the highest quality, most scientifically consistent products - helping millions of dogs and cats all over the world, every year. And we always will.
But don't just take our word for it - we're rated 'Excellent' on Trustpilot with more than 60,000 reviews from pet owners just like you!
YuREKA!
The science backs YuMOVE.
With over 15 years of scientific research, unique and powerful ingredients plus a whole lot of trust and love - there's a reason why we're the UK's no.1 veterinary joint supplement brand.*
We trade in YuREKA! moments. The realisation that your pets can live happier, healthier lives thanks to the science and craft that goes into every YuMOVE product.