Be the first to see YuMOVE's new packaging

You may have spotted a few changes here at YuMOVE recently. It started with our website glow-up – we’ve made it easier for you to find what you’re looking for and given our site a fresh new colour scheme. Our emails have had a little makeover, too.

Now we want to share the next wave of upgrades coming your way. And we hope you love them as much as we do.

What’s changing at YuMOVE?

YuMOVE packaging

Over the coming months, you’ll start to see our new-look packs appearing online, in the shops and on your doormat! Alongside the fresh, premium design, we’ve included extra information to make it easier for you to choose the perfect products for your pets.

You may receive both old and new packaging in your deliveries for a short time, but this is nothing to worry about.

Let’s take a look

• New name. Same great support
• Colour-coded by range to make shopping easier
• Clear benefits to help you pick the right product
• Helpful illustrations and ingredient information
  

What else is new?

Loyalty scheme

Our new ‘YuMOVE rewards’ programme is our way of thanking you for letting us be part of your pet’s life. It’s a real privilege, and we don’t take it for granted.

When you join ‘YuMOVE rewards’, you’ll earn points for purchases, friend referrals and more. Once you've collected enough points, you can trade them in for money off your favourite supplements. 

Vetnique

You may have noticed a new name on our packs and wondered what it means.
Vetnique is a like-minded supplement business in America, which, like us, is a leader in its field. In 2024, we joined forces with Vetnique, and have been working together ever since to help more pets in more places. 

What’s staying the same

We know that change can feel a bit strange, so we want to be clear about what's staying the same.

1.    Our commitment to doing the best for your pet. Backed by science, led by love
2.    High-quality products that deliver our promise to make a ‘visible difference’ 
3.    Our dedication to bringing you the most innovative, science-led supplements to keep your pet happy and healthy

YuMOVE through the years 

2006: Co-founders Dr John Howie and John Davies launch our first product – skin & coat supplement YuDERM.

2009: YuMOVE Joint Care is born and becomes the UK’s no.1 vet-recommended joint brand.*

2016: We receive a Queen’s Award for Enterprise. It’s followed by another in 2018 and the first-ever King’s Award in 2023. 

2023: B Corp status confirms our commitment to making a positive pawprint on pets, people and the planet.

2024: We join forces with Vetnique – a vet-founded supplement business in America. Together, we help more pets in more places.

2026: We celebrate 20 years of transforming pets’ lives with our brilliant science-backed supplements. 

YuMOVE: Your loyal companion in pet health

We’re here for you and your pet at every stage of their life. From supporting their joints as they develop and grow, to stepping in when things get a little messy (hello Rapid Paste)! Our formulas are grounded in science and backed by a guarantee – see a visible difference or your money back.*

Don’t just take our word for it. 

Got a question about our new look? 

Take a look at these frequently asked questions.

Why has your packaging changed?

Our new packaging not only reflects the high-quality supplements inside, it’s also been designed to make finding the best health support for your pet a walk in the park.

Why have you changed the name of YuMOVE Joint Care to YuMOVE Joint Support?

While caring for pets will always be at the heart of what we do, we felt the word ‘Support’ better describes the active role our supplements play in your pet’s life.

And because we’re here to support every aspect of their wellbeing, we’ve made the same name change to our other ranges too. Digestive Care is now called Digestive Support, Dental Care is Dental Support, Calming Care is Calming Support, and Skin & Coat Care is now Skin & Coat Support.

Have any products changed? 

As well as our new look, we’ve recently tweaked our Joint Support range (excluding iMOVE) to optimise the balance of premium Green Lipped Mussel and Hoki. This small adjustment means we can continue to support the long-term sustainability of our precious ingredients, while providing the same amazing, life-changing benefits to your pet. 

How do I know the product I’m buying is real? 

Over the coming weeks, you may see both our old and new-style packaging online and in the shops. We know this might be confusing, but don’t worry. When you buy your YuMOVE directly from us, or through one of our retail partners, you can be confident it’s the real deal. 

Who are your authorised retail partners? 

Our authorised retail partners are: Your veterinary practice, Amazon, Pets, Sainsbury’s, Tesco, Costco, Waitrose, Morrisons, Jollyes, Boots, Zooplus, Pet Drugs Online, Animed, Ocado and Viovet. 

I’ve noticed ‘Vetnique’ on the new packs. Who are they? 

In July 2024, we joined forces with Vetnique, a vet-founded pet supplement business in America. The partnership means we’ve been able to double down on our commitment to helping pets everywhere live happy, healthy lives. And together, we’re doing just that.  

I have another question. Who can I ask?  

Oh no! What have we missed? Please send your question to our Customer Care Team and they’ll be happy to help you. If we think the answer will help others, we’ll add it to this page.